Welcome to dsp360

Programmatic Advertising Platform for Multi-Channel Campaigns

Connect with your target audience across top sites and apps, anytime and anywhere.

Utilize all top mobile ad formats

DSP360 offers brand marketers scalable access to all key mobile ad formats across top exchanges.

A growth-driven platform with an intuitive UI

Analytics & Reporting

• User-Friendly Dashboards: Intuitive interface with customizable widgets for easy access to key metrics and campaign controls.
• Comprehensive Reporting with Full Transparency: Detailed insights including media costs, CPM, publisher placements, and other vital metrics to ensure accountability.
• Granular Log-Level Data: Access to detailed impression and click logs for in-depth analysis and performance tracking.

Full Transparency

• Transparent Supply Source Identification: Each request clearly identifies its origin, ensuring full transparency about where the traffic is coming from.
• No Hidden Fees: Enjoy straightforward billing with no additional infrastructure or accessibility fees at the end of the month—what you spend is exactly what you pay.
• Unaltered Publisher Information: Publisher IDs and names remain intact and are delivered to demand partners exactly as received, ensuring accuracy and trust.

Data-Driven Insights

• 51 Degrees: Utilized for accurate device lookups and User Agent validation, ensuring precise targeting and compatibility across devices.
• Digital Element: An MRC-accredited IP data source offering detailed insights, including carrier data, IP information, and hyper-local data such as region, city, postal code, DMA, and latitude/longitude. This critical information empowers advertisers to make data-driven, strategic decisions.
• Actionable Historical Data: Provides metrics such as time-on-site, combined with integrated inventory data, enabling smarter campaign optimization and performance insights.

Optimized for Mobile

• Comprehensive Access: Seamless connection to all major mobile programmatic inventory sources and creative formats.
• Mobile-Optimized Performance Algorithms: Designed specifically to address mobile-centric use cases and drive results.
• Integration with Leading Mobile MMPs: Fully compatible with all major mobile measurement partners for enhanced tracking and analytics.

Collaborations and Integrations

Driven by performance, powered by technology

Advanced Audience Targeting for Maximum Impact

Exclusive Matching Engine: Precisely aligns the most relevant supply channels with unique demand requirements, ensuring optimal performance and efficiency.

Automated Optimization for Enhanced Performance

Automated Budget and Run Rate Optimizations: Ensures efficient allocation, minimizes losses, and reduces the risk of human error through intelligent automation.

Flexible Supply Segmentation for Optimal Performance

Extensive Supply Reach: Access to thousands of supply sources for unparalleled audience reach.

Intelligent Optimization Engine: DSP360 advanced engine segments and forecasts audiences, identifying those most likely to achieve optimal performance goals.

Get Started with DSP360

Comprehensive Multi-Channel Programmatic Advertising Solution